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《国际零售与分销管理杂志》(IJRDM)关注全球零售和分销领域具有战略意义的问题,为学术界、商界、咨询和管理领域的研究人员提供了一个论坛。竞争激烈的零售业正面临压力,必须提供有效的服务,以保持其市场份额。随着消费者对服务和供应水平的要求提高,他们同时也受到了其他选择的吸引,比如邮购和城外购物。《国际零售与分销管理杂志》提供了生产和消费者之间的联系,通过了解他们之间的关系,它允许零售人员研究其他组织的经营实践,并比较方法
The International Journal of Retail & Distribution Management (IJRDM) focuses on issues of strategic significance in retailing and distribution worldwide and provides a forum for researchers in academia, business, consultancy and management.The competitive retail sector is under pressure to provide efficient services to hold its share of the market. As consumers demand higher levels of service and supply, they are simultaneously wooed by other alternatives like mail order and out of-town-shopping. The International Journal of Retail & Distribution Management provides a link between production and consumer, and by understanding their relationship it allows retail personnel to study operations practice in other organizations, and to compare methodologies
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